What's this "Marvel's" secret to becoming a PHENOMENON in her mid-20s?
From the desk of Miles Everson: Hi, everyone! I hope you are all well-rested and able to spend time with your loved ones over the weekend. Today, let’s open a new week by talking about our “Marketing Marvels.” Here, we highlight outstanding individuals who can teach us interesting and helpful marketing and business insights. In this article, let’s talk about one of the household names in entertainment. Ready? Continue reading to learn more about this “Marvel.” |
What's this "Marvel's" secret to becoming a PHENOMENON in her mid-20s? What does it take to become a household name in today’s world? A mix of raw talent and relentless ambition? A touch of charisma? The ability to adapt, inspire, and lead across industries? Some figures don’t just achieve fame; they also craft a legacy that transcends their original domain, influencing fashion, media, and even social movements. … and when someone can do all this while staying authentic, they’re not just a star—they’re a phenomenon. Now, imagine someone who has done all that—and more—by his or her mid-20s… Can you think of someone? We can give you a name! She’s… Zendaya! Zendaya Maree Stoermer Coleman is a name that has become synonymous with excellence, creativity, and evolution. Born on September 1, 1996 in Oakland, California, Zendaya grew up in a household deeply connected to the arts. Her mother worked at the California Shakespeare Theater, and it was there that Zendaya’s passion for performing began to take root. Starting her career as a child model and backup dancer, she gained national recognition through her Disney Channel breakout role as Rocky Blue in “Shake It Up.” This early fame laid the groundwork for a transition into mature, critically acclaimed performances. From her Emmy-winning portrayal of Rue in “Euphoria” to her role as MJ in the “Spider-Man” franchise, Zendaya has proven herself a versatile actress with remarkable depth and talent. Beyond The Spotlight Zendaya’s success is not confined to acting. In fact, she has built an empire that spans multiple industries, including:
Because of these experiences, Zendaya’s playbook for success is something business owners, leaders, managers, marketers, and other professionals alike can follow. In fact, her journey offers powerful lessons especially for those in the business and marketing fields! Below are a few of them:
Clearly, Zendaya’s career is a testament to the power of reinvention, strategic thinking, and staying true to one’s roots. She’s not just an entertainer but also a brand, a movement, and an inspiration. So, for anyone of you who’s striving to build a lasting legacy, Zendaya provides the ultimate blueprint for your success: Be bold, stay authentic, and never stop evolving! Doing so will enable you to not just stay relevant but also adapt to various changes alongside your target audience. Have an awesome start to your week! Hope you’ve found this week’s topic interesting and helpful. EXCITING NEWS AHEAD The world of work has shifted, and there’s no going back. The barriers to entry have never been lower for talented professionals to work independently, and today’s massive external workforce is hardly a pandemic-produced fad. Business owners can only survive in the new work landscape by partnering with this deep talent pool. With decades of experience in both small-business entrepreneurship and executive management at PwC, I truly believe that the future of work is independent. With that, I’m happy to share with you that my book, co-authored with Walter Scott Lamb, is now available on Amazon! Free Birds Revolution: The Future of Work & The Independent Mind This new bestseller is an essential read for both independent professionals and corporate executives. Here, we provide educational and practical guides to unpack the ever-growing workforce and offer you crucial ways to become a client of choice. Click on the link above to order your copy. Let this bestselling book help you future-proof your career and organization in the new world of work. Stay tuned for next Monday’s Marketing Marvels! Salesforce, founded in 1999, continues to be one of the most recognizable names in tech and in the Software as a Service (SaaS) space. To know how it sustained its success, we need to take a close look at the career of one of its co-founders. Learn more about Marc Benioff in next week’s article! |

Miles Everson
CEO of MBO Partners and former Global Advisory and Consulting CEO at PwC, Everson has worked with many of the world's largest and most prominent organizations, specializing in executive management. He helps companies balance growth, reduce risk, maximize return, and excel in strategic business priorities.
He is a sought-after public speaker and contributor and has been a case study for success from Harvard Business School.
Everson is a Certified Public Accountant, a member of the American Institute of Certified Public Accountants and Minnesota Society of Certified Public Accountants. He graduated from St. Cloud State University with a B.S. in Accounting.